Content: even the word is complicated for marketers.

“Published information”? Sure.

A “state of being”? That’s sweet.

The “highest common factor of a polynomial’s coefficient”? Definitely not.

And lastly, from the never dull and often NSFW Urban Dictionary: “Buzzword popular in the Internet boom of 1999 that includes everything that takes skill to create; only used by those with no skills. I can take this content and make it into a killer Java-based web portal.”

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Riaan Aggenbag

Owner / Online Marketer / SEO at More Clicks
My passion is guiding companies to online success. My expertise are search engine optimisation, pay per click advertising & social media marketing. How can I help you? Let's talk.