Google recently announced a major change toAdWords, called Enhanced Campaigns. The change is considered major for two reasons.

First, the number and substance of changes are quite substantial. Second, the upgrade requires a migration for each campaign in an account. I’ll explain each in more detail in this post.

Campaigns do not have to be migrated immediately. However, current campaigns will sunset at some point this year (indications point to Q2), and, at that point, Enhanced Campaigns will be forced upon advertisers.

Click here to read more.

The following two tabs change content below.

Riaan Aggenbag

Owner / Online Marketer / SEO at More Clicks
My passion is guiding companies to online success. My expertise are search engine optimisation, pay per click advertising & social media marketing. How can I help you? Let's talk.