In a previous post, we discussed changes made to Google AdWords‘ pay-per-click (PPC) Enhanced Campaigns (for Search). These new Enhanced Campaigns are designed to give you more control over bidding and focusing on “context” to help you better target potential customers. Many of these features have also rolled over onto Google’s Display Network with a few subtleties specific to Display advertising (text, images, interactive & video ads).

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Riaan Aggenbag

Owner / Online Marketer / SEO at More Clicks
My passion is guiding companies to online success. My expertise are search engine optimisation, pay per click advertising & social media marketing. How can I help you? Let's talk.