Google Alerts have been messed up for a while, and it doesn’t appear that Google is doing much about it. If they are, they’re being very quiet about it, even though others have been vocal about the issues.

Danny Sullivan at Search Engine Land wrote about the issue over a month ago, saying that over the prior several weeks it had become “nearly useless”. The main problem is that the alerts aren’t returning all the links they should be returning, particularly for those who opted to receive “everything” on the keywords they selected. Sullivan says Google told him at the time that things were improved not long after he wrote the story. Now, they’re still not better.

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Riaan Aggenbag

Owner / Online Marketer / SEO at More Clicks
My passion is guiding companies to online success. My expertise are search engine optimisation, pay per click advertising & social media marketing. How can I help you? Let's talk.