When it comes to social sales, Pinterest is king and other social media platforms like Facebook and Twitter are the subjects.
Or as this infographic says, “Pinterest rules over Facebook and Twitter when it comes to purchase value.”
On average, Pinterest users spend $140 to $180 per order. Compare that to $80 for Facebook users per order and $60 for Twitter users.
The figure goes even higher when it’s the season leading up to Easter.
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