Brandon Wirtz, an SEO who started his own search engine named Samuru, aims at making a search engine that is spam free. Doesn’t every search engine have that aim.
Someone posted the search engine to Hacker News where Brandon explained how Samuru is different:
Samuru doesn’t use link authority, it analyzes pages and matches what you queried to the types of pages and picks the best matches.
Let me give you an example. You search for “How to Make cupcakes” Google says give me the pages that have the most inbound linkes (over simplification) that contain all those words. The winner is Brandon’s Cupcakes (not really but play along for a minute) because it says, “We know how to make the best cupcakes, because we have been doing it for 25 years”
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