The ability to drill-down and target specific groups of people on Facebook, based on their interests or affinity with your brand or a competitor’s, is sort of a given. The technology is already built into the platform. On Twitter, however, it’s not so easy. That’s the hole thatSocialBro wants to fill, along with educating companies on how the 140 character-driven social network can be used as a tool to do business.
Click here to read more.