Tag Archives: Penguin 2.0


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Bouncing Back from Penguin 2.0 Hit

One company’s story of figuring out what went wrong after the Penguin 2.0 update and, now, how to fix it. Google’s Penguin 2.0…
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Penguin 2.0 Working for Some

Last month, Google did some housekeeping. Today, some websites are cleaning up with increases in rankings and traffic. Count the Royal Air Force Museum…
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Google Penguin 2.0: Now What for SEO?

As usual, when there is a Google algorithm update business owners have to stop whatever it is they were doing and focus on…
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How Guest Blogging was Affected by Penguin 2.0

Guest blogging is one of the most-buzzed about content strategies in the past few years, and even though it still holds weight and…
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In the Aftermath of Penguin 2.0, Branding Is Now a Major Ranking Factor

Penguin 2.0 happened. Perhaps you’ve heard about it? Yeah, figured. Just as with the initial release of Google’s Penguin update last year, SEOs…
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Big Brand SEO & Penguin 2.0

In discussing multinational SEO, I frequently refer to larger brand sites — FTSE 250 or Fortune 500 companies — while outlining tips, techniques…
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Website Lost Rankings in Google? Say Hello to Penguin 2.

We started rolling out the next generation of the Penguin webspam algorithm this afternoon (May 22, 2013), and the rollout is now complete. About 2.3%…
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Penguin 2.0: What Happened, and How to Recover

If you’ve spent any time recently in the world of SEO, you’ve probably heard about Penguin 2.0 — Google’s search engine algorithm change that…
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