Tag Archives: social tv

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Twitter and Facebook Generate Leverage in Social TV Ad Targeting

Social TV ad targeting got a major boost last week as Twitter made its service available to all TV marketersin the United States. Twitter…
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Facebook preparing to launch TV-style video ads for $1 million and up

Facebook has stepped up its social TV efforts over the last few weeks, and now there’s growing evidence the company is planning a…
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Facebook’s Platform “Fail”, Who Dominates Social TV and Brand Engagement

Facebook’s “Gigantic Missed Opportunity” Facebook reported huge growth in Q2, with the stock growing yesterday by nearly 30%, and mobile ad revenue was a big…
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Smokey Bear gets an update in new campaign with a social TV twist

“Only YOU can prevent wildfires” still strongly resonates, but for what audience? This is the question that Draftcb attempted to tackle on behalf…
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Oxygen Media Partners With Tumblr to Take Social TV Further

Oxygen Media has teamed up with Tumblr to bring web GIFs to the silver screen. Tumblr and Oxygen will start to work together…
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How RebelMouse is helping TV deliver social to fans

RebelMouse, an NYC based startup, launched in June of last year and has become one of the most talked about social startups. FounderPaul Berry, has…
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