Eric Enge: Can you tell me what led Facebook to contemplate the new News Feed and what the goals and objectives of that effort were?

“It’s like a daily newspaper that works for everyone in the world but that’s personalized on an individual level.”

Jeff Kanter: Absolutely, the goal of News Feed is to show people the most interesting and relevant things to them. So, as they connect to people and pages and other things in the world that they care about, we want to make sure that we’re delivering the best and most compelling experience. It’s like a daily newspaper that works for everyone in the world but that’s personalized on an individual level.

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Riaan Aggenbag

Owner / Online Marketer / SEO at More Clicks
My passion is guiding companies to online success. My expertise are search engine optimisation, pay per click advertising & social media marketing. How can I help you? Let's talk.