Transmedia — Making Change Across Mediums

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Transmedia – Making Change Across Mediums by Danny Alpert,  Executive Director, Kindling Group and Executive Producer, See3 Communications

I became a documentary filmmaker to tell meaningful stories that explore social issues and inspire change. When I started out, the “broadcast, festival, and screenings” model of distribution dictated community engagement strategies that were more linear, and limited. We knew that if our film was compelling, we could break through to the people in the audience — and maybe they would help get the word out about the film and the issues it explored.

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