There’s been a lot of crying and screaming in the past few days since Google said it would close Google Reader on July 1st.

Personally, it’s a hassle for those of us that rely on RSS for collecting information from our favorite blogs and websites.

But what does it mean professionally? Let’s put our blogger/publisher caps on and talk about what this news means for us, and how we should respond. Because if we don’t, the end of Google Reader could have an impact on our ability to get information out to a very important group of people.

Impact Of Google Reader’s Demise On Bloggers

Let’s get these two things out of the way:

  1. RSS is not dead.
  2. Blogging/Publishing is not dead.

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Riaan Aggenbag

Owner / Online Marketer / SEO at More Clicks
My passion is guiding companies to online success. My expertise are search engine optimisation, pay per click advertising & social media marketing. How can I help you? Let's talk.