5 Advanced Social Media Metrics for 2013

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As any metrics-obsessed marketer can attest, a campaign is only as successful as you can prove it to be. But beyond flaunting your progress for the benefit of hovering clients and executives, social media reporting can lead to valuable insights to inform not just your social campaigns, but your marketing strategy as a whole.

Read on to learn five advanced tracking techniques that may be missing from your current reporting strategy and how they can serve to improve your overall campaign.

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