Advancing Social Media Measurement for Philanthropic Outcomes

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How do you measure your network to learn how to improve outcomes?   That was one of many questions raised at during a Twitter Chat last week around the #sm_re hashtag.     The chat was a prelude to a convening on April 25th at the Robert Wood Johnston Foundation of  40 thinkers and practitioners, bringing diverse perspectives and expertise into discussions to develop measures for evaluating the impact of social media on philanthropic outcomes.   I’ll be participating in the session, as part of the context setting by giving an overview of themes in my book, “Measuring the Networked Nonprofit,” co-author with measurement guru KD Paine.

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