Everybody is getting ready for next page rank update. Whenever somebody thinks of linking, the word PR comes up in mind because we get or create quality back links to get a handsome PR. Keep this in your mind that PR has nothing to do with your traffic. Traffic is generated through quality content and a strong community. Since the start of blogging, anchor text has played a vital role when someone creates a backlink to his website. The more appropriate anchor text you have, the more you rank well in the SERPs. Co-citation is also a well-known technique that creates a backlink to your site or content, but you have to be more professional and unique to obtain co-citations.
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