The types of content that people share may be driven more by ego than anything else, finds 33Acrossin a newly released study. Examining 450 of its largest publishers across 24 content categories, 33Across found that topics with high share rates often have low clickback (link clicks/shares) rates, meaning that a significant proportion of readers share these links, but few people read them. The researchers found that these content types generally were “esoteric,” suggesting that the intent of sharing revolves more around “personal branding” (ego?) than practicality.
Click here to read more.
My passion is guiding companies to online success. My expertise are search engine optimisation, pay per click advertising & social media marketing. How can I help you? Let's talk.
About us and this blog
We are a digital marketing company with a focus on helping our customers achieve great results across several key areas.
Request a free quote
We offer professional SEO services that help websites increase their organic search score drastically in order to compete for the highest rankings even when it comes to highly competitive keywords.
Subscribe to our newsletter!
More from our blog
See all posts
Recent Posts
- Is Search Engine Submission Necessary? 17/04/2014
- Can Any Inbound Linking Hurt My Ranking? 17/04/2014
- The Importance of Anchor Text in Back-links 17/04/2014
