Tag Archives: branding

Brand As Publisher: What Does That Mean Exactly?

Everyone is a publisher these days: bloggers, influencers, writers, mothers, pinners, tweeters, and brands. People expect great content wherever they turn, and may…
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An experiment in brand story-telling

Since starting this blog in 2006, I’ve been the sole writer and publisher of content,  making only a couple of exceptions over the…
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How will Vine affect branding and PR?

A little less than a month ago, Twitter introduced its new video-sharing application – Vine. In just six seconds of unfiltered and unedited looped…
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How Blogs Help with Branding

When building and maintaining your own brand, there are a lot of tools to implement that make a positive impact. A strong resume,…
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